Aug 8, 2011

Sibling rivalry? Mark Zuckerberg's sister Randi Zuckerberg quits Facebook

Facebook founder Mark Zuckerberg's sister Randi has reportedly quit the popular social networking website to start her own company.

After working six years in her younger brother's shadow as Facebook's director of market development, Randi Zuckerberg has resigned from her post to set up her social media company, 'The Guardian' online reported.

Technology bloggers of Silicon Valley are rubbing their hands at the prospect of some sibling rivalry to follow on from the multiple lawsuits that the younger Zuckerberg -- he's 27, she's 29 -- has endured over the parentage of his wildly popular website.
Business analysts wonder what Randi hopes to achieve that she hasn't already done in one of the world's most rapidly expanding companies.

Her new outfit has a name, RtoZ Media, but no publicly defined goal, no employees and no fully functioning website -- yet, the report said.

Randi is unlikely to be planning anything excessively controversial. She appears to have decided to have fun with her money and her instantly recognisable last name to branch out on her own, without doing anything to damage the Facebook brand she worked for so long to help establish, it said.

"I'm proud of what I've done here... but I know I'll be able to do just as much, or more, for Facebook once I'm on the outside," the report quoted as saying her resignation submitted to her younger brother last week.

She said her goal was "to launch my own innovative programming and work with media companies", adding: "Facebook will clearly be a central element in all my projects."

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